1. Phones – 26%

Scammers offer high-demand smartphones at tempting prices. After payment, victims may receive a fake or stolen phone, an entirely different item, or nothing at all.

These scams typically happen on online marketplaces or via social media ads.

2. Tickets (e.g. concert, theatre, gig tickets) – 23%

Fraudsters peddle counterfeit or non-existent tickets to events like concerts, sports matches, or theatre performances. Victims either get fake tickets that aren’t accepted at the venue or no tickets at all, despite making a payment.

3. Online vouchers or gift cards – 23%

Scammers sell bogus or invalid gift vouchers at appealing prices. Victims buy these vouchers only to discover they can’t be redeemed.

These scams often occur through phony websites, social media ads, or email offers.

4. Laptops and tablets – 21%

Adverts, frequently seen on social media, often pose as trusted retailers such as supermarket chains offering promotions on discounted laptops from renowned brands typically described as inventory clearance. These ads guide potential buyers to fraudulent registration websites that pilfer personal details and payment card information.

5. Clothing – 19%

Fraudsters establish counterfeit online stores or utilise social media to sell branded or designer clothing at bargain prices.

Victims may end up with fake items, low-quality imitations, or receive nothing at all. These websites often vanish after a brief period.

6. Home tech appliances like vacuum cleaners and microwaves – 15%

Con artists deceive consumers into purchasing non-existent, counterfeit, or substandard home technology products via bogus websites, deceptive ads, or phishing schemes, often leading to financial loss and undelivered goods.

7. Jewellery scams – 12%

Scammers peddle counterfeit or misrepresented jewellery as genuine pieces, often at exorbitant prices.

They might use persuasive photos, ‘false’ certifications, or claims of authenticity to entice buyers. Once the transaction is completed, the buyer receives jewellery of inferior quality or nothing at all.

8. Video games – 11%

Fraudsters capitalise on the popularity of video games, particularly those that are newly released or highly coveted. They might offer these games at reduced prices or claim to have exclusive editions.

Victims may end up with fake copies, different games, or nothing at all.

9. Cars and other vehicles (e.g. campervans) – 11%

These scams involve deceitful sellers pretending to be genuine dealers or private sellers, offering vehicles at prices that appear too good to be ‘true’. Scammers might use bogus listings, manipulated vehicle history reports, or pressure tactics to coerce the buyer into paying upfront deposits or full payments without ever delivering the car.

10. Watches – 10%

Scammers promote luxury or branded watches at substantial discounts. Once the victim pays, they may receive a counterfeit watch, a different item, or nothing at all.

These scams often target buyers through online marketplaces or fraudulent websites.

11. Luxury handbags – 9%

These scams target buyers seeking designer handbags, often at a discounted rate. Scammers may use fake websites, social media ads, or online marketplaces to sell counterfeit bags as authentic ones.

Buyers may end up with a fake product or, in some cases, no product at all after making a payment.

12. Trainers and shoes – 9%

Scammers are offering popular or limited-edition trainers and shoes at discounted prices. The unsuspecting buyer either ends up with counterfeit products of substandard quality, a completely different product, or receives nothing at all.

These fraudulent activities are rampant on bogus websites or via social media advertisements.